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Digital PR for Health and Telehealth Brands

We connect your business to a credentialed expert and place their commentary in publications with real editorial standards. Their credibility becomes yours.

Forbes, TIME, Inc
Placements we have landed
Builds Corroboration
The signal E-E-A-T requires
Links Follow
Rather than being bought

See how your expert reads to an evaluator

Start with your domain. We will check what corroboration exists for your content's authorship.

Step 1 of 5

What is your website?

Your domain is enough.

Digital PR for health brands is the practice of building a named expert's public standing through commentary placements in credible publications, then attaching that standing to your content. It supplies the off-site corroboration that YMYL evaluation requires and that on-site author boxes cannot provide.

17
exits, all built on organic search
$150M
revenue generated for clients
35+
team members worldwide
100%
hands-off, fully managed

01

Corroboration is the thing you are actually buying

E-E-A-T is not something you add to a page. It is something the page can point at.

A physician byline on your site is an assertion. That physician quoted in Forbes and Men's Health, with a verifiable licence and a public professional profile, is corroboration. The first is worth little alone. Together they are worth a great deal.

This is why digital PR and content review belong in one programme rather than two budget lines. You are building a person's public standing and then attaching it to your content. Doing either alone produces half a signal, which is why brands that buy only content review wonder why the rankings never followed.

02

Where we have placed

Forbes, TIME, Cosmopolitan, Men's Health, Inc, Martha Stewart, Time Out, Apartment Therapy, mindbodygreen, well+good, OK! and Best, among others.

In YMYL categories this is not vanity coverage. A publication with independent editorial standards choosing to quote your expert is the strongest available signal that a real, qualified human stands behind what your site says. That is exactly the question a quality evaluator asks and cannot answer from your own website.

03

How the programme runs

How the programme runs
StageWhat happensTimeline
Expert identificationSecure a credentialed clinician willing to comment publiclyWeeks
Profile groundworkVerifiable credentials, professional profiles, bio pageWeeks
Commentary programmeOngoing placement against journalist demand and news cyclesContinuous
AttachmentExpert connected to reviewed content with Person schemaContinuous
CompoundingEach placement raises the odds of the nextMonths

The last row is why this cannot be sprinted. Placement gets easier as the expert's existing coverage grows, which means the first few are the hardest and the programme is worth more in month nine than month three.

When I am asked if I know of anyone in the SEO space, without hesitation I point them to DTC SEO. They truly understand the power of authority content, onsite metrics, and strategic backlinking and has the network to put it into play.
Amanda Raab, Mergers & Acquisitions, Quiet Light Brokerage

Links we have landed for clients

  • Forbes
  • TIME
  • Cosmopolitan
  • Men's Health
  • Inc
  • Martha Stewart
  • Time Out
  • Apartment Therapy
  • mindbodygreen
  • well+good
  • OK!
  • Best

An author box is an assertion, not a signal

Tell us where you are and we will map the corroboration gap.

Step 1 of 5

What is your website?

Your domain is enough.

Works best alongside

  • Link Building

    Health publishers vet harder and charge more, which is why most agencies avoid the category and why links remain the largest ranking lever in it.

  • Doctor-Reviewed Content

    Expert writers produce it. A licensed physician signs off on clinical accuracy before it goes live. In YMYL categories that step is not optional.

Your specialty playbook

Digital PR: what founders ask us

Why does digital PR matter more in health than elsewhere?

Because YMYL evaluation asks whether anyone outside your website vouches for your expertise. That question cannot be answered from your own site, and digital PR is the mechanism that answers it.

Is this the same as link building?

Related but distinct. Digital PR builds a person's public standing and links often follow. Link building targets placements directly. Both matter in health and they work best run together.

Do we need our own in-house expert?

Not necessarily. We can work with a clinician you already have or source a credentialed expert. What matters is that the credential is real, verifiable, and that the person is genuinely willing to comment publicly.

How long before placements start?

First placements typically take weeks rather than days, and the programme compounds. Each piece of coverage makes the next easier, which is why the value in month nine is materially higher than month three.

Which publications do you place in?

We have landed Forbes, TIME, Cosmopolitan, Men's Health, Inc, Martha Stewart, mindbodygreen and well+good among others. In YMYL categories the editorial standards of the publication are the point, not the traffic.

Can we do this in-house?

Parts of it. The relationships are the hard part, they take years to build and they belong to the person rather than the employer, which is why hiring an SEO manager rarely imports them.

For health brands doing $10M+

One call. Your authority gaps, your expert options, and the fastest path to a lower blended CAC.

Step 1 of 5

What is your website?

Your domain is enough.

For brands doing $10M+